The 2015 BMW M4 coupe is the perfect example of how the BMW brand is constantly aware of its need to evolve with the times and whatconsumers want out of a vehicle in 2014. While drivers still care about speed, power, and style, many customers are starting to care more about sustainability and efficiency. And while in the past drivers would think of the former when considering BMW vehicles, nowadays they think of both, and the 2015 BMW M4 exemplifies that!
The all-new sport coupe maintains the aggressive and unique BMW style and comes powered by a twin-turbocharged 3.0-liter inline 6 engine that generates 425 horsepower and 409 pound-foot of torque. Due to its lighter weight and automatic stop-start function, it will average an impressive 17/26 mpg, city and highway, in fuel economy. The automatic stop-start function will shut off the car at stoplights in order to save fuel when the car is at a standstill. It increases fuel economy by more than double digits over previous generations! When discussing the changes and focuses of the BMW brand, Ludwig Willisch, President of BMW USA, had this to say:
"Whereas 10 years ago people would not think of sustainability in conjunction with BMW, today they do. Today it’s more abut changing what the perception of what the ultimate driving machine needs to be, because Generation Y has a different attitude toward that than the baby boomers had."
To learn more about the 2015 BMW M4, head on down to your Northfield BMW dealership, Fields BMW Northfield, to speak to a member of our team and get set up on a test drive today!